If you’re a company considering a brand new website design, there are a number of factors you have to take into deliberation. At the most basic level, you need to have an idea for a budget in place and a slight idea about the direction you want the website to take to help your design company’s creative team get to work. But if you take anything away from this article, it’s this: you should be certain that your Web design company is taking all the necessary steps to make your site’s design as search engine friendly as possible. Continue reading Three Tips for SEO Friendly Web Design
Social media is big business now as it seems not only are most people using social media platforms but most brands are too and whatever you think about the social media take over, it’s unlikely to be ending any time soon.
With this in mind, international purveyors of unique, mainly handmade jewellery, Boticca.com have done their own study into how two of their favorite platforms work for them. Continue reading Pinterest Mini Series Part 3: Facebook Vs Pinterest Infographic
Here at Inbound Play we read many inbound marketing and B2B marketing articles from other blogs, publications, and news sources. Instead of hoarding all that information, we’ve decided to share with you our few favorite articles from the week.
1. How to Squash Anxiety and Kill Your Inner Blogging Critic Continue reading Weekly Wrap Up: June 29
Pinterest is the latest social network taking the work by storm. Essentially it is an online pin board where users aggregate images using topical pin boards. You can pin images that you find anywhere on the web on to your Pinterest boards as well as re-pinning images from other users on the site. Being extremely visual, the site seems to be particularly appealing to women who make up 80% of the user demograhic. Boards about crafting, cooking and inspirational quotes are most popular with users collecting up image ideas for recipes they want to try and DIY projects they want to undertake as well as a whole host of other things. Businesses can incorporate a ‘pin it’ button in to their website so that users can pin images from the site straight on to their boards. A ‘follow’ button can also be added where the business in question has their own Pinterest account that they want users to know about and interact with. The power of Pinterest can definitely be harnessed for business purposed…check it out today! Continue reading Pinterest Mini Series Part 1: Pinterest Business Infographic
WordPress is a free content management system that allows users to create their own website, which can be as small as a personal blog or as large as a corporate site. Unlike some content management systems, WordPress offers users dozens of features that increase a website’s manageability, SEO optimization, and design while decreasing the amount of work they have to do, making it the ideal choice for busy professionals who need an advanced, simple-to-use content management system. Continue reading Five Reasons You Should Use WordPress
Infographics provide a valuable and visually appealing resource for visitors. To provide the most value for guests an infographic needs to be engaging, understandable, and persuasive. Focus on design and the content of the infographic to ensure the most effective presentation. Continue reading 5 Tips to Create a Killer Infographic
As you know, social media sites are a great way to find new customers, and even create a relationship with your current customers. Social media is so powerful that almost all well-known companies have at least one social media account that you can get updates from. However, there are some big mistakes that you can make on social media sites. This is why I have compiled a list of the top 10 social media mistakes, so that you don’t have to experience them. Continue reading 10 Social Media Mistakes You Don’t Have to Make
If you are experiencing a high bounce rate for one or more pages of your website, it is time to step back and take a closer look at why. The chances are that you will find that there is something which is annoying your visitors.
We all know that visitors are notoriously difficult to keep happy and there will always be a few that you can never please, but there are also some well known annoyances that you can easily remove to improve the user experience. Continue reading A Few Tips To Help Your Bounce Rate
While it is not hard to find good examples of B2C social media success stories, it may be a challenge to name successful B2B social media ventures. However there are many B2B organizations that are doing a great job at establishing a social media component. Here are five B2B social media campaigns that are doing a pretty good job.
1. American Express OPEN Continue reading Top 5 B2B Social Media Campaigns
Welcome to Inbound Play!
Inbound Play is a brand new site that will introduce B2Bs with tips and strategies to understand and execute inbound marketing. The information and opinions provided here will prove to be useful and effective for the readers. It will not only help create better rankings but increase content quality and conversions as well. Continue reading Inbound Play Is Here!