Monthly Archives: August 2012

Save Time, Hire a Ghostwriter

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If you’re like a lot of small business owners, you’re already wearing a lot of hats – you’re the CEO, the sales team, the customer service rep, the janitor… if you’re finding yourself already tapped out and short on time, then hiring a ghostwriter to produce great content for your blog or website is a worthwhile investment.

Quality ghostwriters have the unique ability to “know” exactly what you want to say and put it into words for you so that you don’t have to wrack your brain and struggle for countless hours in front of your computer. After all, the time you waste sitting there is time that you could be spending on other areas of your business that you may be better at or that may be more important. Continue reading Save Time, Hire a Ghostwriter

Take Time, Create Great Content

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Since the dawn of the internet, there have been websites that are misleading, flooded with horrible content, or loaded with irrelevant information. Such websites have crippled many search engines that didn’t bother to create more intuitive search functions, like Google’s “Panda” release which rightfully places search engine results on content rather than something trivial like keyword density. Continue reading Take Time, Create Great Content

5 Tips on How to use LinkedIn for B2Bs

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When we think “social media”, we generally think about Facebook, Twitter, and maybe Google+. The one social networking site that a lot of businesses are missing from their social media repertoire is LinkedIn. LinkedIn is particularly useful for B2Bs since, well, its primary focus is just that – connecting businesses with other businesses online rather than connecting businesses with consumers (as you would on Facebook or Twitter). Continue reading 5 Tips on How to use LinkedIn for B2Bs